In this white paper Optify lists 7 basic, but essential steps for building your keyword list as the stepping stone for a successful SEO plan.
Search engine optimization, or SEO, begins with creating a keyword list of phrase terms that people are actually using to search for your product or service. The keywords should be relevant to your business so that the visitors who will be coming to your site convert to qualified leads. Keyword research for SEO or SEM should be diverse in order to attract your target audience.7 Steps to Building Your Keyword List
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